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More Marketing

12/27/2013

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While it was wise to spend time researching marketing tactics and making a plan, it has been exhausting.

I mean blogging, tweeting, participating in forums, 

The best advice I have found, so far, is find out where your audience goes and go there. But, how do I really know who my audience is? I mean I wrote an adult science-fiction/romance that doesn't have much science-fiction or romance, so maybe it's just fiction.

So far, I figure my audience maybe blue-collar, baby boomers, sometimes called the Third Age. Then, there's probably a few from the science-fiction crowd and maybe some of the romance group. Of course, for the eCookbook, it's for non-cooks and frugal cooks.

Where do they go? I have no idea. When I look at where I go -- I don't meet a lot of Baby Boomers, it's often 30 & 40-somethings.

Everything is so self-designed. My twitter is more like a telegraph of one-liners from news organizations or journalists.

My head is so buried in the quest for knowledge, I am no fun. Fun is where people go.

Just trying to interpret stats from four websites is time-consuming. Currently, the stats don't say much because of low traffic and sales. But, it is still interesting to see that people do like the free eCookbook.

One thing I have learned from all this is that I may be more of a publisher than an author, so to speak. During this process, I have found two people whose expertise would make great books, so we plan on working on an eBook project to see where they go.

But, marketing will be key with that venture, too.








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